Each project uses the same template — Partner, Location, Objective, Deliverables, and Story — with verified results published only once cleared for public use.
Breakout & All-Time Reach
Stories that broke out.
Individual organic TikTok posts with verified, platform-specific results — led by the all-time breakout. Each number belongs to one post; nothing is added together or combined across platforms. Supporting posts and recent partner collaborations are grouped by category below.
“Post 5 | Here’s another video of the Zanzibar ferry …” — an ordinary crossing, told from the deck, that became the all-time breakout story of the account.
Views
9.0M
Likes
220,400
Comments
6,381
Saves
19,400
3,395,789Views
TikTok
Malaysia's rest stops
Malaysia
“Malaysia, what’s going on with these rest stops?!” — parking lots, food courts, bathrooms cleaner than my hotel. A small everyday detail that made an entire country feel worth visiting.
Views
3,395,789
Reach
2,817,271
Likes
270,664
Comments
6,100
Shares
10,233
1,883,015Views
TikTok
The older climber on Mount Kinabalu
Mount Kinabalu, Sabah, Malaysia
Tagged: Sutera Sanctuary Lodges
Meeting an older climber partway up Mount Kinabalu and letting his story carry the climb — people first, mountain second.
Views
1,883,015
Reach
1,590,978
Likes
122,546
Comments
1,115
Shares
3,891
Verified Results by Category
Platform-specific results for individual stories, grouped by the kind of partner they were made with.
Community tourism campaign highlighting authentic village life, adventure, and local hospitality.
Tourism Campaign
POV Documentary
Multi-platform Distribution
Objective
Showcase community-led adventure and highland hospitality across Sabah.
Deliverables
Short-form vertical video for Instagram.
Story
A community-led experience shaped by village hospitality, canyon trekking, abseiling, local traditions, difficult terrain, and trust in the people guiding the journey.
Outcome
Published first-person film released across social platforms
Community hosts, guides, and highland hospitality featured on camera
National cultural festival coverage told through food, performance, and the people representing all thirteen states.
Tourism Board Partnership
Cultural Event Coverage
Short-Form Video
Objective
Position Citrawarna as a living, food- and culture-first festival worth traveling for.
Deliverables
Short-form vertical video for Instagram, adapted for cross-platform social.
Story
A first-person journey through Malaysian food, performance, celebration, and cultural identity, experienced through the people bringing all thirteen states together.
Outcome
Official Tourism Malaysia creator partnership
Festival experienced through first-person cultural access